Jeep® Brand and the Guinness World Record longest zipline – Jebel Jais Flight – team up to ensure non-stop adventure

28 January 2019

  • The Jeep® brand announces new sponsorship agreement with Toroverde, the specialist adventure company that built and operates the Jebel Jais Flight zipline in Ras Al Khaimah, United Arab Emirates (UAE).
  • Jeep Wrangler – the undisputed off-road champion – ensures that life can be as adventurous on the ground as it is soaring high above Jebel Jais, the UAE’s highest peak.
  • An exciting brand combination with shared values of freedom and adventure.

Ras Al Khaimah’s Jebel Jais, the highest peak in the United Arab Emirates (UAE), is also home to Jebel Jais Flight – the world’s longest zipline as certified by Guinness World Records. This has seen the UAE’s most northern emirate rocket into the major league of global adventure tourism and cementing Ras Al Khaimah as the region’s leading adventure tourism destination.

Already established as a bucket list crowd puller and named as the Middle East’s leading tourist attraction in the 2018 World Travel Awards, the 2.83km long zipline, which was designed and built by adventure specialists Toroverde in partnership with Ras Al Khaimah Tourism Development Authority, gives thrill-seekers and adrenaline junkies the chance to travel at speeds up to 150km/h at a height of 1,680 metres above sea level – the closest experience to flying like a falcon that a human being can get.

But the adventure, excitement and open-air freedom goes beyond the zipline experience. The Jeep® brand, following announcement of a sponsorship agreement with Toroverde, is now the “on the ground” automotive partner of the world’s longest zipline, ensuring that the adventure begins right from the beginning of the journey with a fleet of the latest Jeep Wrangler models providing highly dependable transport and logistical support.

The new Jeep Wrangler, the fourth generation of the world’s most capable off-roader, epitomizes Jeep’s ‘Go Anywhere, Do Anything’ spirit.

Jeep Wrangler, which is just as at ease on city streets as it is off the beaten path, brings together Jeep’s legendary off-road prowess, with superior comfort, authentic style and state-of-the-art technology. The result is the most capable Wrangler ever, courtesy of unrivalled technical features, which, depending on the trim, include two advanced four-wheel drive, active, on-demand full time systems – Command-Trac and Rock Trac, plus Tru-Lock electric front- and rear-axle lockers, Trac-Lok limited slip differential and electronic front sway-bar disconnect.

Also Wrangler’s engine offer has been renewed with the introduction of a 2.2-litre turbo diesel delivering 200hp and a 2.0-litre petrol engine delivering 272hp. Both new engines are paired with an eight-speed automatic transmission, a first for this model.

The Jeep Wrangler line up comprises three different trim levels: Sport, Sahara and Rubicon – all of which are available in two- or four-door configuration, and in an all-new Overland Pack, exclusively on the Sahara version, ensuring a more upmarket appearance.

About Jeep Brand: Built on more than 75 years of legendary heritage, Jeep is the authentic SUV with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence. The Jeep range available in the EMEA region comprises the Renegade, Compass, Cherokee, Grand Cherokee and Wrangler.

About Ras Al Khaimah: One of the world’s fastest growing tourism destinations, Ras Al Khaimah boasts a rich culture and long-standing history dating back 7,000 years. The Emirate boasts an array of archaeological sites and breath-taking natural vistas, from golden sand beaches, awe-inspiring terracotta dunes and a green belt of date palms to Jebel Jais, the highest mountain in the UAE.

About Toroverde: With the experience of building canopies and zipline parks for numerous years all over the world, Toroverde founded the first Toroverde Nature Adventure Park in Puerto Rico in 2009. With the most incredible views of the mountains of Puerto Rico, Toroverde became the largest aerial adventure park in the world, with the longest zipline in America certified by Guinness World Records in 2015. Offering adrenaline packed activities on a world class level for all the family to enjoy, Toroverde has expanded its horizons and embarked into a new destination: Ras Al Khaimah’s Jebel Jais, the highest mountain in the UAE, and home of Jebel Jais Flight – the world’s longest zipline, certified by Guinness World Records in 2018 – a bucket list attraction for the UAE and the world. Thrill-seekers and adrenaline junkies will travel at speeds of up to 150 kph at a height of 1,680 meters above sea level on top of the Jebel Jais landscape.

Turin, 28 January 2019