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Jeep® Brand Wins Big at the 2018 OFF ROAD Magazine Awards

08 June 2018

  • Four Jeep® models achieve top placing in the OFF ROAD Magazine readers’ choice awards
  • Jeep Wrangler triumphs in the ‘Off-Road’ category for fifth year in a row
  • Jeep Renegade named Best ‘Sub-compact SUV’ for the fourth consecutive year
  • Grand Cherokee is favorite luxury SUV among imported brands
  • All-new Jeep Wrangler – the fourth generation of the iconic Jeep off-road vehicle – places in the top in the ‘Newcomer’ category – even before its market launch in Europe

The Jeep® brand has underlined its legendary reputation by winning a number of top honours at the German SUV and 4×4 title OFF ROAD Magazine’s annual Readers’ Choice Awards.

With 174 models competing across 13 award categories, the Jeep brand stood out by winning two coveted first places, as already in the last two years. The iconic Jeep Wrangler won the ‘Off-Roader’ A category, for the fifth consecutive year, taking 29.4 percent of the expert readers’ votes – well ahead of the second-placed (23.9 percent).  It was also the first time the all-new  Jeep Wrangler (JL), the fourth generation of the original off-road vehicle, received the OFF ROAD readers’ award.

Meanwhile, the Jeep Renegade was named Best ‘Subcompact’ SUV in the C category, for a fourth year in a row. The Renegade was the first choice of OFF ROAD readers, earning 16.8 percent of the votes. This was a particularly impressive achievement as the Renegade is the first Jeep model ever to run in the sub-compact SUV class. Its unmistakable Jeep design, as well as its class-leading 4×4 capability, were particularly well received with OFF ROAD readers.

The flagship Jeep Grand Cherokee achieved second place in the B category ‘luxury Off-roader’, ahead of all other imported brands in Germany. The all-new Jeep Wrangler took a second place as best import vehicle in the ‘Newcomer’ category –  a particularly important recognition as the model has yet to be launched in Europe and has actually never been seen on European roads.

The OFF ROAD Awards were started in 1982, giving enthusiastic readers of the specialist 4×4 magazine the chance to vote for their favourite models. Over 43,500 readers took part in the 2018 edition of the OFF ROAD polls.


Turin, June 8, 2018